What’s so Funny about Leadership: Fostering Innovation, Managing Crisis, and Inspiring Others

Humor is a powerful and effective tool for leaders. Of course, the world’s best leaders may not be comedians, but they regularly use jokes, witticisms, and amusing anecdotes as tools to inspire, innovate, and live a more enjoyable life. Drawing on case studies and behavioral research, Dr. McGraw discuss how effective leaders use humor to communicate ideas, deflect criticism, foster creativity, lead change, build brands, and strengthen workplace culture.

What’s so Funny about Business: Six Ways that Humor Benefits Your Career

Work does not have to be the opposite of play. Drawing on case studies and cutting-edge behavioral research, Dr. McGraw discusses how you don’t have to be a comedian to use humor to benefit your professional endeavors. Discover the various ways that humor strengthens workplace culture, improves sales and branding, enhances leadership, and fosters innovation and problem solving. He addresses the common mistakes of using humor in a business setting.

To request Pete for your event, please contact The BrightSight Group.


“Peter was a huge hit with our audience and organizers alike. He was engaging, entertaining and enlightening throughout – an absolute pleasure to work with. His delivery kept the audience learning and laughing. Our attendees left with a real sense of not only what makes things funny, but also how to apply their new knowledge to consistently creating great content.”

—The FunnyBizz Conference

“Humor is an important component of every leadership toolkit. So what does tickling rats have to do with leadership development? Professor Peter McGraw provided the answer. He provided the group with the necessary levity and laughter expected from a talk about what makes things funny.”

—Jane Lowe, University of Colorado’s Excellence in Leadership Program

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